What is the NeverEnding game app?

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A man from Cleveland has used the COVID pandemic slowdown to fulfill his business dream, and the gaming app he created is giving all users a creative escape.

CLEVELAND – The past year has proven to be a defining moment for many businesses and personal goals. People lost their jobs and were isolated while some used their pandemic lockdown to make sourdough bread. Others, like Jamie Van Doren, took the opportunity to make a lifelong dream come true.

“Storytelling has always been a big part of my life,” says Van Doren.

And he has a whole story to tell.

“I grew up extremely poor. My mother is intellectually disabled and my stepfather was a drug dealer. And I always had to imagine a better future for myself.

He grew up in Topanga Canyon, California, where the poorest were sandwiched between the mansions of Malibu and Hollywood.

“Things got really bad in California. I spent about a year homeless when I was 13. My mom and step dad lived in their car and my mom called me crying, saying my step dad hit her and pushed her out of the car and left. So I found my grandpa in Michigan and I made a collect call and I was like, “Hey, you know, we haven’t talked for a long time. He’s your grandson, but we’ve got to come to Michigan. So they collected the money that brought us back to Michigan.

Van Doren escaped the situation in California, but wealth and opportunity were still an issue. So he found another way out of his teenage years: gambling. First with an old-fashioned Atari, then with table games.

“Suddenly it gave me a way to connect with people who had nothing to do with my past, nothing to do with how much money my family was making, how dirty I was, you know how dirty my clothes were, something like this. It was literally about co-creating stories with other people. It was about sharing adventures around the table.

Even though he worked hard to get to Ashland University, his financial situation made him quit. He served tables in Cleveland, worked in executive staff, and eventually graduated from Case Western Reserve University in 2013.

But in 2020, Van Doren was out of a job after years in marketing. You can probably guess it, even a pandemic can’t hold it back.

“Without the pandemic, I probably would have found another marketing position at a company, but all of those positions are gone. Things have dried up. People just weren’t hiring. So I spoke with friends and got this idea of ​​”NeverEnding” as a full storytelling platform. “

Van Doren and his friends have created an app called “NeverEnding”, which is a platform where users can create their own characters, storylines and animated scenes. In just a few minutes, users can create a short video featuring characters with different body types and diverse cultural characteristics.

“In May, we are releasing a large version 2.0, which includes prosthetics and amputations so people with disabilities can feel seen and represented in their stories. And this is essential, because the way we see ourselves online or in the media we consume has an impact on how we see ourselves in the world and even how we interact in the world.

NeverEnding now has 14 employees and has nearly 3,000 users. The app is available in the App Store, and Van Doren says he’s received incredible support from Jumpstart Cleveland, but something as easy as downloading the app will help their business grow.


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